Writer. Photographer. Occasional Drone Pilot. Office Coffee Machine Handler.
photography portfolio / rachelchew.com
Happy to talk, think and tinker.
rachelcee@gmail.com
Truth be told, Rachel grew up wanting to be many things. But never a copywriter. She studied archaeology and anthropology at uni, wrote her dissertation on Mambo Jambo, worked as a Reuters photo editor, shot photos for a street fashion boutique, and only decided to try out copywriting because a friend told her the ad life was ‘fun’. Well, that friend turned out to be right.
Ogilvy
Associate Creative Director
(Oct 2021 - Present)
Accounts: Cadbury, Pringles, Vaseline, Pond’s Men, NCPC (National Crime Prevention Council)
Nanyang Academy of Fine Arts
Adjunct Lecturer (Part Time)
(Jan 2021 - Apr 2021)
Taught the Experimental Advertising core module to Year 2 diploma students. Ran the Awards Lab workshop for degree and Year 3 diploma students.
BLK J
Creative Group Head
(Nov 2019 – Sep 2020)
Accounts: Scoot (Creative Lead), IMDA
Cannes See It Be It 2020/21
Crowbar 2020 Judge (Health and Wellness Category) & Portfolio Night Reviewer
Senior Copywriter
(Mar 2018 – Oct 2019*)
Accounts: Scoot, Great Eastern, IMDA, StarHub, Grab, Singapore Tourism Board
Creative Circle Awards 2018:
Young Copywriter of the Year
AdFest Young Lotus Workshop 2019: Team Singapore
Mentor to 40 Lasalle students for a live Scoot brief, 2018
*Was seconded to BLK J by DDB between Jan 2017 – Feb 2018.
Forth Research + Design
Part-Time Copy Editor
(Jan 2016 – Present)
Projects completed: Armenian Heritage Gallery (May 2018), Cathedral of the Good Shepherd (January 2017), Empress Place Photo Exhibition (April 2016)
DDB Group
Copywriter
(Jan 2015 - Feb 2018)
Accounts: StarHub, McDonald's, Singapore Tourism Board, SGInnovate, Grab, DBS, POSB, SIM GE
Arcade
Junior Copywriter
(Jul 2013 - Dec 2014)
Accounts: CLEAR, Closeup, POND’s, Pepsodent, Signal, Magnum, Cornetto, FRANK by OCBC
Surrender
Photographer
(Jan 2013 - Jun 2012)
Thomson Reuters
Sub Editor, Global Pictures Desk
(Oct 2011 – Jul 2013)
University of Oxford (2008-2011)
BA Archaeology & Anthropology First Class Honours
Domus Scholarship
McKay Poetry Prize Runner-Up
Associate Creative Director
(Oct 2021 - Present)
Accounts: Cadbury, Pringles, Vaseline, Pond’s Men, NCPC (National Crime Prevention Council)
Nanyang Academy of Fine Arts
Adjunct Lecturer (Part Time)
(Jan 2021 - Apr 2021)
Taught the Experimental Advertising core module to Year 2 diploma students. Ran the Awards Lab workshop for degree and Year 3 diploma students.
BLK J
Creative Group Head
(Nov 2019 – Sep 2020)
Accounts: Scoot (Creative Lead), IMDA
Cannes See It Be It 2020/21
Crowbar 2020 Judge (Health and Wellness Category) & Portfolio Night Reviewer
Senior Copywriter
(Mar 2018 – Oct 2019*)
Accounts: Scoot, Great Eastern, IMDA, StarHub, Grab, Singapore Tourism Board
Creative Circle Awards 2018:
Young Copywriter of the Year
AdFest Young Lotus Workshop 2019: Team Singapore
Mentor to 40 Lasalle students for a live Scoot brief, 2018
*Was seconded to BLK J by DDB between Jan 2017 – Feb 2018.
Forth Research + Design
Part-Time Copy Editor
(Jan 2016 – Present)
Projects completed: Armenian Heritage Gallery (May 2018), Cathedral of the Good Shepherd (January 2017), Empress Place Photo Exhibition (April 2016)
DDB Group
Copywriter
(Jan 2015 - Feb 2018)
Accounts: StarHub, McDonald's, Singapore Tourism Board, SGInnovate, Grab, DBS, POSB, SIM GE
Arcade
Junior Copywriter
(Jul 2013 - Dec 2014)
Accounts: CLEAR, Closeup, POND’s, Pepsodent, Signal, Magnum, Cornetto, FRANK by OCBC
Surrender
Photographer
(Jan 2013 - Jun 2012)
Thomson Reuters
Sub Editor, Global Pictures Desk
(Oct 2011 – Jul 2013)
University of Oxford (2008-2011)
BA Archaeology & Anthropology First Class Honours
Domus Scholarship
McKay Poetry Prize Runner-Up